Linked by Thom Holwerda on Wed 5th Apr 2006 19:01 UTC
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Member since:
2005-09-15
Nobody saw this was part of a major way to boost OS X. You see, as Apple has jumped on the Intel plateform, now it can lower it's production cost as much as other PC manufacturer can do, so it _will_ lower its price once all their product will have passed to Intel or it will struggle to death. Then, (I bet Jobs has already seen the move as a major market penetration mean) Apple having already the IPod halo effect, it will use it as much as it can. Once Apple get a major market penetration, say near 15%-20%, it will sell Mac OS X for generic PCs, without loosing any money as people will have the choice to use OS X or Windows on a Mac. Having a solid revenue behind itself (hardware sale) and a strong user base and ISV support, OS X will gain in profitability or will die, as simple as that.
Apple have seen in the arrival of Vista a good point to kick the MS bµtt and I think they have a good chance, as long OS X will be release. But it will have to be quick!