Linked by Thom Holwerda on Thu 1st Jun 2006 15:24 UTC, submitted by Tom Dickens
Apple "It's not that I despise Apple or the wonderful products it showcases year after year, but the fact that almost every first generation Apple product has serious quality assurance issues bugs me beyond belief. Let's take a look at two of Apple's most successful products, the company's portable music player and its notebook series."
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RE: I dunno...
by alcibiades on Thu 1st Jun 2006 16:24 UTC in reply to "I dunno..."
alcibiades
Member since:
2005-10-12

"Quality testing is expensive. So it's not too dumb a strategy to (mis)use the customer as a quality tester."

Recalls and rework are about the most expensive things you can do. Quality is not just free, its phenonenally profitable. Having your customers inspect in quality is about the only thing more stupid than having your quality department inspect it in.

I don't know why Apple seems to have so many problems with heat and noise, but suspect its that product design is being done in Marketing. And Marketing at Apple means, lifestyle marketing.

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