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Magnatune is the non-evil record label who gives away 128 kbps mp3s of all their artist's songs for free. You can then choose (or not) to purchase DRM-free higher quality versions at a price you set and they allow you to share their purchased songs with 3 friends. The label splits revenues 50/50 with their (carefully picked) signed artists, while these artists keep all of the rights to their music with a non-exclusive contract. Today, we are very happy to feature an interview with John Buckman, the founder and owner of Magnatune, to help us understand better their revolutionary business model.