Linked by Thom Holwerda on Wed 4th Apr 2007 21:29 UTC
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Member since:
2005-07-06
The whole notion of their being no such thing as bad publicity is obviously wrong. Its like most things, it depends. I guarentee you if CNN ran a story about how the meat in Burger Kings burgers was actually recycled feces I think that they might not like that. Wouldn't be good for sales.
Seriously Proctor & Gamble, Walmart etc spend millions and millions countering bad publicity every year. If bad publicity was good for them why bother.