Linked by Kroc on Thu 30th Aug 2007 13:03 UTC
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Member since:
2005-07-06
Depends on how old you are - would have been around 10 years ago. Packard Bell being the biggest of the lot. Their poor track record of being able to rebuild their brand in North America, for many people it has been synonymous with a poor quality and dishonesty.
Gateway did started to do the same thing around the time they bought PC Direct in New Zealand (not the be confused with the PC Direct which exists today) and used it to cut costs. I had a mate who worked for the company who saw it first hand, hence his refusal to purchase anything from his employer.
Both focused on cutting costs rather than the product - the net result, you end up with a product line that is profit orientated rather than outcome oriented. When you're in the consumer market that is the greatest cardinal sin. Talk to anyone who is successful and they'll tell you that one should focus on the product and the profits will follow.