Linked by Thom Holwerda on Mon 10th Sep 2007 15:54 UTC, submitted by Josh Graham
AMD AMD has unveiled its first set of quad-core processors, three months after its original launch date. This 'complicated' design that resulted in the delay and puts the chip maker a full generation behind its archrival in terms of chip manufacturing processes.
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RE: AMD
by Kochise on Thu 13th Sep 2007 10:30 UTC in reply to "AMD"
Kochise
Member since:
2006-03-03

I suppose that instead to focus merely on the marketing department, they were spending a lot in the R&D department, which not prooved any or little efficiency face to Intel's offering. Up to now yet ! The HyperTransport stuff is fantastic... on the paper, but Intel prooved that some hacks can achieve good performance. Like demomakers do superb working with the software, Intel's engineers have made a wonderful job with the Core2 Duo/Quad processor, you cannot miss it. Not only the overall performance is good, the power consumtion is pretty low (compared to what we'd used to know with the Pentium-D serie) and the price tag is very affordable.

However you've to see all of this on a larger scale. Intel choose to react fast on the market, but have to 'hack' each next processor to maintain its steps foreward. On the other side, AMD took its time improving the HyperTransport, tweaking things thightly, using the Opteron to check things on a real-life incarnation of their thoughts, selling less 'advanced' K8 chips up to now just to make enough revenue to ensure being able to sustain the R&D for their next generation chips.

And I bet they're reaching the final step and are close to be ready to lauch something that'll blast everybody's mind, like they did before with the Athlon serie of processors ! But now they heard what everybody was expecting from them and their chips, so I guess they're taking their time to make things worthy and reliable, to define a new level of confidence in their product line...

Plus add the whole chipmaker experience from ATI, about memory bus driving (HyperMemory, doesn't it sounds familiar ? HyperTransport, HyperMemory) and parallel shaders ALU logic, so you can bet that the new chips will be better integrated, etched with a finer grain, consume less (Cool'n Quiet experience), so...

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