Linked by Thom Holwerda on Thu 20th Dec 2007 10:22 UTC
Legal As we say in Dutch, de kogel is door de kerk: Think Secret will cease all activities after reaching a settlement with Apple in a lawsuit Apple had filed against the website. In exchange for closing down Think Secret, Nick DePlume, its owner, will not have to reveal its sources to Apple. The press release on the Think Secret website reads: "Apple and Think Secret have settled their lawsuit, reaching an agreement that results in a positive solution for both sides. As part of the confidential settlement, no sources were revealed and Think Secret will no longer be published." My take: I have respect for the way DePlume protected his sources; very commendable. I have, however, little respect for Apple in this case (I have written, rather controversially, about it before), and it just scares the living daylights out of me that a company can exert this much power over independent websites.
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Apple depends on secrets
by Adurbe on Thu 20th Dec 2007 17:05 UTC
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Apple has built its buisness model on keeping secrets.

quiet... quiet.. quiet. BRAND NEW BEST IN THE WORLD SUPR THING!!!!

gets huge media hype and they get the free advertising associated with that. If 'secrets' leak out either by the time apple realeases the product it has lost its 'WOW!' value or, and possibly worst of the two, people feel let down because they DIDNT release what they thought they were going to!

For example if apple now didn't release a sub-notbook, that would be the main story after the expo, not what they DID release.

edit: for a 'being let down' example just look at vista with winfs or Leopard with ZFS

Edited 2007-12-20 17:07

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