Linked by Thom Holwerda on Fri 28th Nov 2008 12:42 UTC
Netbooks are still all the rage these days, but according to Intel, this is going to change soon. The company has stated that they first thought that netbooks, who are almost exclusively powered by Intel chips, would be for emerging markets, but as it turns out, they are especially popular in Europe and North America. Intel claims that while these devices are "fine for an hour", they are not something for day to day use. And AMD? They are ignoring the market altogether.
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Member since:
2006-01-06
I don't know if I'd call netbooks a "niche" market. They brought ASUS from a back end supplier up to a household brand, and also vaulted acer up to the top of notebook sales (if you include netbooks in there).
I for one believe that the netbook craze is reflective of a general trend...one away from increasingly higher powered, higher heat, higher cost hogs to cheaper, lower powered commodity appliances. Whoever truly figures out this appliance market has the potential power to make themselves the next household seller. If AMD & Intel don't want to lead in this market then I'm sure there are others who can get there....I have the ARM folks in mind, who I really believe should have tried this market a long time ago.