Linked by Thom Holwerda on Fri 13th Feb 2009 10:46 UTC
Microsoft Following in the footsteps of the likes of Apple and Sony, Microsoft has announced via a press release that it is going to launch a chain of Microsoft-owned and operated retail stores. From the press release it becomes clear that the retail stores are not so much about making huge profits, but more about learning from customers what they want and to spread the Microsoft brand.
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Might Be A Smart Move....
by Pelly on Fri 13th Feb 2009 12:23 UTC
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This might turn out to be a very smart move that could garner Microsoft a brighter future.

In the last several years, Linux has moved forward as have BSD, OSX and others. Add to this the recent blow to MS when Cuba announced they were going to move away from MS products. Losing an entire government is a huge financial set-back.

It might be nice to go into a Microsoft Store and try out their new hardware & software products? Remember when Apple relaeased the iPhone? EVERY Apple store was packed with people playing with and purchasing iPhones.

Every company drools at the prospect of having what Apple had with the release of the iPhone.

I'd be interested in seeing what MS does with their concept of a retail store. Would it rival Apple? Would it force Apple to change/add locations or alter their pricing?

There are a lot of plus factors in this, regardless of how people feel about MS.

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