Linked by Thom Holwerda on Fri 13th Feb 2009 20:25 UTC, submitted by Moulinneuf
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Member since:
2005-10-12
Its really very sad in a way, this. I can recall (many years ago now) when it seemed that Apple was a creative and liberating force in the world of personal computing. At that time, what you could do, what they enabled, was more important than what they stopped you from doing. It was a different world of course. There really did seem then to be such a thing as freedom from the command line. It was an illusion, of course.
As this case shows, and its alas one of many, they lost their way somewhere. Their focus turned from enabling to prevention. Their marketing became more and more cult oriented. The lockins became ever more obtrusive. The hostility they aroused outside the cult increased. And finally we end up here, in a business model where the maker of a device which will run all kinds of software wants the legal right to operate the only retail outlet for that software, and wants the right to restrict what network services the device accesses. By reliance on criminal sanctions no less.
And the cultists continue to applaud!
Its simply hubris on their part, and blind worship on the part of the cult. And it will have its terrible fall. It is hard to see how, but you can see it must come, because they are so radically out of touch with the way the technology world is moving this century. They really are working hard on making themselves into an irrelevant 'nasty company'. One supposes they cannot see this is what they are doing, or are they blinded by their own hype? But this, like the Psystar suit, and the PearC and efi-x cases they will be unable to do anything about, shows you cannot sue your way into peoples hearts. Or sue your way into staying there.
Its a bit like the Microsoft Windows suit. Using the courts to try to stop people getting what they want, in this case your own customers, is a colossal management distraction and completely destructive because of the unrealistic expectations it arouses. And because of the unrealistic view of the company and its markets that it encourages.
Oh well. Onward and downward!