Linked by Thom Holwerda on Mon 27th Apr 2009 15:07 UTC
Editorial Last week, Apple again repeated its claim that the iPhone and iPod Touch are capable of filling the netbook niche. They also claimed that netbooks can barely be called personal computers. Both of these statements are complete and utter nonsense, but instead of writing down some high-level definition of what a netbook is, I decided to simply write down all the things I do with my netbook that the iPhone/iPod Touch cannot do to make the difference between the two that much more tangible.
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RE: good article
by Hae-Yu on Mon 27th Apr 2009 16:30 UTC in reply to "good article "
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I think apple should go back to the way they used to advertise, which was to point out what was so great about apple and really not mention the competition that much.

Just to give you a hard time, when was that?
The 1984 superbowl anti-IBM ad?
The "think different" ads?
The 2000's I'm a Mac/ I'm a PC ads?

Looking at a Dell ad, as a typical PC ad, it lists specs and what it can do for you.
Every major Apple campaign is based on differentiation by negation: "we're not them."

I do agree that it was an excellent article as to what netbooks are capable of. I haven't heard Apple claiming that iPhones/ iTouches are netbooks, but if they have, it's just a low cost way to move a few more units by attaching to a current trend.

edit: posted just after Thom did, so I missed his. Sorry.

Edited 2009-04-27 16:32 UTC

Reply Parent Score: 3