Linked by Thom Holwerda on Tue 21st Jul 2009 20:10 UTC, submitted by kaiwai
Hardware, Embedded Systems This is one sad story to report on. Sun Danyong, 25-year-old employee at Chinese manufacturing company Foxconn, has committed suicide after being subjected to apparently rather rigorous interrogation methods by Foxconn's Central Security Division. Danyong handled a shipment of 16 iPhone prototypes, and one of them went missing. Update: Apple responds: "We are saddened by the tragic loss of this young employee, and we are awaiting results of the investigations into his death. We require our suppliers to treat all workers with dignity and respect."
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RE[2]: Comment by kaiwai
by kaiwai on Wed 22nd Jul 2009 03:02 UTC in reply to "RE: Comment by kaiwai"
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Ha, that's a good one.

(I'm not trying to dis Apple necessarily, really I'm just pointing out that, in general, large companies don't really do much in the way of ethical practices--you just can't maintain today's low price points without such behavior.)

Perception is reality, perception is a marketing edge - even if it is only the perception by the public the public believe that Apple aren't like 'those other businesses'. Apple has to maintain it - even if it involves a token gesture like offering compensation to the victims family for the pain of what has happened. Yes it is cynical, but maintaining a good image is part of marketing a brand.

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