Linked by Thom Holwerda on Thu 3rd Sep 2009 23:10 UTC
Graphics, User Interfaces You probably missed this earth-shattering news, but Ikea IKEA, the Swedish furniture and other assorted home decoration products company, has switched fonts. The company always used the Futura font for its catalogues, but the latest edition has ditched it in favour of Verdana. This has caused quite the stir among typography geeks.
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Work there
by topcat on Thu 3rd Sep 2009 23:55 UTC
topcat
Member since:
2009-09-03

Ha ha, I've worked at IKEA for 5 years and I hadn't even realized the change...

Anyway, from the article:

"They went cheap, in other words," counters Bucharest designer Iancu Barbarasa, who blogged about the font change on his website.


I think it is quite astonishing that people are surprised by this. 'Going cheap' is what IKEA is all about. This is a do-it-yourself store where you build the furniture and even pick up the furniture boxes yourself--some of which are over 100 pounds.

I'm not too knowledgeable of the world of typography but the article does state that they were using a modified version of Futura before. You would have thought that they would have some sort of permanent license or something like that after the many years that the font was being used. I'm surprised the investment wasn't already paid off...

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