Linked by Thom Holwerda on Thu 3rd Sep 2009 23:10 UTC
Graphics, User Interfaces You probably missed this earth-shattering news, but Ikea IKEA, the Swedish furniture and other assorted home decoration products company, has switched fonts. The company always used the Futura font for its catalogues, but the latest edition has ditched it in favour of Verdana. This has caused quite the stir among typography geeks.
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It's a Stupid Decision
by segedunum on Fri 4th Sep 2009 11:22 UTC
segedunum
Member since:
2005-07-06

Verdana was a font designed for the web and designed to be safe and boring for small print. What it wasn't designed for was to be distinctive and legible at larger sizes on a range of media. Look at that new sign they're putting up in that article - the letters look fat and ridiculous. This decision was made by some management consultant rather than anyone with some design nous at Ikea and it must have cost them a bomb to change without any appreciable benefit.

Edited 2009-09-04 11:23 UTC

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