Linked by Thom Holwerda on Tue 20th Oct 2009 12:48 UTC
Yesterday, during the conference call following Apple's stellar results for the fourth quarter of 2009, Apple talked about its forecasts for the coming quarter, which included a drop in revenues and lower margins. The web has drawn conclusions that this means Apple will be lowering its prices - but I'm kind of missing where the conclusion comes from.
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Member since:
2005-07-11
...if it could mean a new product which is priced with much lower margins than normal?
Suppose they released a tablet for instance which sells for a much closer to cost price due to competition in the netbook areana?
Just a thought...
I do agree that traditionally Apple does tend to set updated models at the same price as those that came before it, which could incur a penalty from time to time (tech price tends to drop, but not always, especially if adding new components such as BluRay (it could happen) or a new "touch" mighty mouse etc)...