Linked by Thom Holwerda on Tue 8th Dec 2009 23:57 UTC
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Member since:
2006-04-19
We may well ask why Apple Inc. won't make $US450 laptops from the same basic resources as Dell Inc. We should ask. We are blind to the production (craft) system and it's attendant monetary (trade) system.
Both Apple brand and Dell brand computer products are the orchestration of a computer from a basic set of openly shared, widely professed concepts, and from their own special trademarks and trade-secrets. A new Dell brand product will always cost less than a comparable Apple brand product because Apple consistently invests more time (time is money) and/or talent (talent is money) to produce a higher quality product (and more proprietary trade-secrets). Trust is maintained by a trademark, and this commands the money out of our pocket. In theory, money buys a quality that time and talent deserve for creating a quality, and when we need a product, we buy the best vision our research time plus our brand trust can afford.