Linked by David Adams on Fri 19th Mar 2010 21:07 UTC
OSNews, Generic OSes Online advertising has been a hot topic for the past week or so, with Ars Technica trying out an interesting, somewhat desperate experiment wherein they blocked access to their content for people using Adblock. Of course, if this were to become some kind of movement among publishers, it would probably just spark a technological cat-and-mouse game that would surely be reminiscent of DRM cracking or iPhone jailbreaking. But in their post-mortem, Ars states that it was a worthwhile awareness campaign, and I hope that's true. But I thought it would be a good idea to try to bring the collective OSNews brainpower together and crowdsource the idea of how to raise money for a web site in an age where advertising is increasingly un-viable.
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OK, I whitelisted
by cerbie on Sat 20th Mar 2010 01:31 UTC
Member since:

Overall, my opinions are mixed.

Ultimately, I'd like to see a good solution from a better angle: the browser.

Today, browsers still act insanely retarded.

You download HTML. You should take that HTML, and, if enough time has passed, render it. Don't get and render half the HTML (which, on modern sites, barely gets to an article title), then spend time making 20 connections to get images from the site, ads, etc., and not finish parsing and rendering the main page from the URL until all that finishes. If the content I want (defined the HTML file returned by requesting a certain URL) is 20k, and it is surrounded by 300k of stuff, much of which is on other, servers, all that surrounding stuff should not be getting in the way of the main page I requested,

I'd be happy to just have more secure cookie settings, if ads did not cause pages to load very slowly, on average, which is equally a browser problem as it is a website/service problem. I generally whitelist Google's plain text ads, BTW.

If I got to a page, and could start reading the content, then things from other servers, like ads, happened to also get displayed, web ads wouldn't annoy the Hell out of me, as they do today.

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