Linked by David Adams on Fri 19th Mar 2010 21:07 UTC
OSNews, Generic OSes Online advertising has been a hot topic for the past week or so, with Ars Technica trying out an interesting, somewhat desperate experiment wherein they blocked access to their content for people using Adblock. Of course, if this were to become some kind of movement among publishers, it would probably just spark a technological cat-and-mouse game that would surely be reminiscent of DRM cracking or iPhone jailbreaking. But in their post-mortem, Ars states that it was a worthwhile awareness campaign, and I hope that's true. But I thought it would be a good idea to try to bring the collective OSNews brainpower together and crowdsource the idea of how to raise money for a web site in an age where advertising is increasingly un-viable.
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For me, it's a matter of trust
by deathshadow on Sat 20th Mar 2010 19:36 UTC
Member since:

and to be brutally honest, I don't TRUST online advertisers on websites any more than I trust an e-mail from a "Baristar" in Nigeria.

Most common delivery method of malware to IE on websites? Advertisers. Who made popups an evil annoyance that EVERY browser now has some form of attempt to restrict? Advertisers. Leading source of tracking scripts designed to see what you are viewing and keep track of you online without your knowledge? Advertisers.

How anyone who used the Internet prior to the first dotcom bust would even consider NOT using an adblock is so far outside my realm of experience I cannot fathom it!

Advertisers are their own worst enemies when it comes to the INTERNET - while I'm certain there are plenty of legitimate companies running legitimate adverts, there are enough sleazeball ****'s out there that I simply do not trust them to even be shown...

Much less the waste of bandwidth since in many cases these animated gif's and fat bloated flash ads are many times larger than the websites they are on!

You figure in that even when I am running without an adblock I have never ONCE seen an advertisement for anything I was interested in that I wasn't either already aware of, and new where to get it.

In a way that's like this 'affiliate marketing' bull - which is little more than overglorified online advertising scams. You too can be an 'affiliate' spending your money to advertise products from a large companies website on the hope that people will visit you instead of the mega-site just to click through to the megasite so you get a payment... Uhm, right... Seriously, the type of online 'advertising' that this 'affiliate' nonsense is has all the business legitimacy of "Make money in realty fast with no money down" and all the other get rich quick scams you see on TV at 3AM alongside the kiddie porn Girls gone Wild videos. Ever heard of a ponzi scheme? **** sake this is the same type of bull that was a contributing factor (along with naive investor speculation) that LED to the dotcom bust.

Online advertising, as a rule of thumb, is so sleazy it makes the online porn industry look trustworthy... as such, I don't even WANT it on my computer, and will continue to actively block it in any and all forms.

... I suggest everyone else do the same.

-- edit --

I will say though that if you have a legitimate website and want to deffray the costs of running it through advertising, more power to you - the problem is that so many sleazeball scam artists and naive idiots falling for the scams are trying to slap together websites JUST to try to make money though advertising using black hat SEO trickery; That's not a legitimate reason to build a website and you're ruining the party for everyone.

Edited 2010-03-20 19:41 UTC

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