Linked by Thom Holwerda on Tue 8th Jun 2010 22:07 UTC
Apple When Apple announced its iAd mobile advertising initiative, many of us wondered how this would effect other mobile advertising agencies on the iPhone, and more specifically, Google's AdMob. Well, now we know: Apple has revised its iOS developer agreement to specifically lock out Google's AdMod. And then people wonder why Apple is no longer the darling of the geek world.
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RE[2]: Calm down and get real
by Moochman on Wed 9th Jun 2010 21:47 UTC in reply to "RE: Calm down and get real"
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Funny how nobody, including Apple zealots like you, gave a crap about AdMob & co. when Apple did not yet have its own competing solution. Now that they do, suddenly AdMob is a problem? While at the same time, Apple gets to collect all the data it wants?

I give a crap about it and always have. And honestly from my perspective, if I were an iDevice owner, Apple's decision would almost make me happy, knowing that a greater percentage of my ads won't be tailored to my habits. That crap creeps me out.

I don't want sexy perfume ads in children's magazines, and I don't want Treehugger Inc. ads in my car magazines.

Where are you getting this stuff from? Where does it say anywhere that they won't be able to tailor the category of ad to the application? You don't need to collect user data in order to be able to do that.

Fact is, AdMob can still be used on the iPhone, and everyone still gets their cut of the pie. So I don't know that this move will really make that many advertisers switch platforms. Yes, it is anticompetitive, but from my perspective it could have positive side effects, so I'm not complaining.

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