Linked by Thom Holwerda on Thu 2nd Jun 2011 00:39 UTC
Windows It's 2am here (edit: I'm done writing, it's 2:38am now), and I really ought to be sleeping right about now, but for some stupid arbitrary reason, the D9 conference is held at honestly irresponsible hours for us Europeans (and we rock, damnit). So, here I am, MacBook Air on my lap, camomile tea (the Empress of Teas) in my cup, because Microsoft just had to show Windows 8's new interface for the first time at this ungodly hour. Oh, and they unveiled some more interesting stuff about Windows 8. Update: The videos from D9 are up. Mossberg talking to Steve Sinofsky, and the Windows 8 demonstration by Larson-Green.
Permalink for comment 475618
To read all comments associated with this story, please click here.
Perceived / Planned Obsolescence
by poladark on Thu 2nd Jun 2011 08:39 UTC
Member since:

As far as desktop computers go, I think it's fairly obvious that Microsoft aren't primarily focusing on the usability of the graphical shell here. Don't get me wrong, it's not like they do it for shits and giggles. There's a very good reason for it: Perceived Obsolescence.

What's going through their minds is: "how are we going to sell people a product that on the surface looks just like it did 15 years ago?". What they want, is for people to to stand in the computer store and go: "Ooh, shiny! This looks so much more modern than my old PC!". After all, that's the effect that a Mac has. Somehow, software has become like the fashion industry.

...of course - making a new shiny GUI makes it necessary to throw out "old and boring" designs. It is deemed irrelevant that the old designs actually worked in day-to-day use.

I'm not sure if it's worth getting upset over in the end though. The Windows Server product line will retain the "Windows Classic" way of doing things. After all, the "Windows Classic" way is the only way that Microsoft has figured out that allows users to get some actual work done...

Reply Score: 4