iCloud's Real Purpose: Kill Windows
Linked by David Adams on Tue 7th Jun 2011 17:54 UTC
Editorial Bob Cringeley makes a bold statement in a blog post responding to Apple's iCloud announcement: "Jobs is going to sacrifice the Macintosh in order to kill Windows." He says, "The incumbent platform today is Windows because it is in Windows machines that nearly all of our data and our ability to use that data have been trapped. But the Apple announcement changes all that. Suddenly the competition isn't about platforms at all, but about data, with that data being crunched on a variety of platforms through the use of cheap downloaded apps."
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RE[7]: huh????
by jtfolden on Wed 8th Jun 2011 15:03 UTC in reply to "RE[6]: huh????"
jtfolden
Member since:
2005-08-12

Australia has 22 million people. New Zealand has only four million people. These markets are totally insignificant on a global scale.

Australia is as big as the USA but there are only 10 Apple stores in four capital cities. The "local" Apple store may be located more than 2000km away.


There are 10 stores based on population density/location in Australia. The size of the land mass is irrelevant. In comparison, a single state in the US, Ohio, has around 12 million people and 6 Apple stores. So, Au is doing comparably well.

However, this is irrelevant to your original claim that no one outside the US cares about Apple. Australians care enough that they are second only to the US in Apple usage, percentage wise.

Every shopping centre in Australia has at least one specialist mobile phone shop (often three or four). Virtually none of these sell Apple products. Every supermarket and department store also sells phones.


You pretend that iPhones are sold in every mom and pop store in the US. This is not the case. However, in Australia you can walk into numerous provider locations and buy an iPhone including: Optus, Telstra, Three Virgin and Vodafone among others. It's probably more readily available there than here given it was confined to a single network in the US until a very short time ago.

I imagine, just as in the US, a lot of Australians buy online.

Even if you were to still persist in the notion that it's hard to find/buy an iPhone in Australia, the reality is that Australians are finding them and buying them in decent numbers.

The only reason Apple has a large share of the Australian phone and tablet market is that no real choices existed until very recently. You can now get Android phones for less than $100 without a contract.


What is "recently" to you? Android phones have been available in Australia for a while now. In any case, maybe one day in the future the stats might change. Until then, however, the fact remains that the original assertion was a lie.

Edited 2011-06-08 15:08 UTC

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