Linked by Thom Holwerda on Tue 28th Jun 2011 22:28 UTC
Multimedia, AV "Apple have been processing refunds for Final Cut Pro X as complaints flood in from grumpy pros - and it seems they are taking a lenient approach. Although the iTunes/App Store terms and conditions state that 'all sales are final' [ed. note: isn't this illegal?], when an application does not meet the expectations of a user, like in the case of a 59p iPhone game, Apple have been known to refund the purchase. Now it seems they are doing so with Final Cut Pro X to the tune of $299."
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Previous versions of FCP were expensive all-in-one software packages that came with everything needed to handle TV production and other major tasks. FCPX is cheaper program that includes fewer features out of the box and requires the purchase of plugins which bring the cost of the total system back up to about what the old "all-in-one" version did in order to get all the features.

I'm thinking that Apple feels that if Pros want to keep using FCP, they'll buy the plugins that enable them to keep their workflows intact, while the cheaper base price will entice more home users to upgrade from iMovie and more small-time pros (wedding videographers, indie filmmakers, etc) to buy Apple rather than some other program.

Edited 2011-06-29 12:57 UTC

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