Linked by David Adams on Wed 10th Aug 2011 17:07 UTC, submitted by glarepate
PDAs, Cellphones, Wireless The beleaguered handset maker Nokia is setting itself up for what it hopes will be a lean and mean relaunch in the U.S. later this year: it has finally admitted that it will not launch its newest N9 device--the first and possibly only one based on the MeeGo platform--and that it plans to end sales of its Symbian-based devices as well as low-end Series 40 handsets, as it prepares for a generation of devices it is developing using Microsoft's Windows Phone 7 platform.
Permalink for comment 484558
To read all comments associated with this story, please click here.
RE: Comment by Kroc
by kaiwai on Thu 11th Aug 2011 04:35 UTC in reply to "Comment by Kroc"
kaiwai
Member since:
2005-07-06

And those 160million users basically bring very little in when it comes to profit per unit - sorry to tell you this but businesses need to make a profit to pay the bills and give a return to the shareholders.

From what I see Nokia is stopping the scatter gun approach and instead focusing in on a narrow set of of phones that have good profit margins rather than trying to be everything to every one. When it comes to such a change in direction I wouldn't be surprised if we gradually start seeing it occur in other markets - in NZ Nokia was *the* phone to have but Nokia has failed to keep up with the trend towards smart phones that do a lot more than just make phone calls so I wouldn't be surprised if such a decision was made when it came to selling phones in NZ.

For all the bashing of Windows Phone 7 (as others have done on this forum) it is remarkable the number of people who post on this forum and many other ones that have never actually used a Windows Phone 7 device in their life - their only exposure they have to Windows on a mobile phone is some bad experience they had at work 10 years ago or something to that affect. I mean, it is really pathetic when you start to make judgement calls on a product today based on an experience 5 years ago!

I don't own a Windows Phone 7 device (I have an iPhone 4 'White') but I can see Nokia with their Microsoft partnership making good inroads - the Nokia brand will bring in the end user and once the user sees Windows Phone 7 running (will be Mango by the time Nokia phones are released) on the device and how cool it is there will be a sea change for both organisations.

Reply Parent Score: 2