Linked by David Adams on Wed 17th Aug 2011 17:46 UTC
PDAs, Cellphones, Wireless Ars Technica is reporting that US Retailer Best Buy has been able to sell less than 10% of the TouchPad tablets that it ordered from HP, and now wants HP to take them back. Similarly, deal-a-day site Woot offered TouchPads at a very aggressive price, and only managed to sell 612 of them. This is for a site that often sells out goofy tech widgets in hours. When the TouchPad was gearing up for release, there seemed to be a fair amount of interest among geeks. Is it just that it hasn't resonated the same way with the general public, or have people just been disappointed once they've put their hands on one?
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Price and Advertising
by deathshadow on Wed 17th Aug 2011 22:21 UTC
deathshadow
Member since:
2005-07-12

It was priced too high as it didn't have the magical shiny Apple logo fanboys line up to buy... advertising for it was effectively nonexistant with ZERO push for it on TV, radio or even on the web...

You don't advertise, you don't gut the price compared to the competitor, where's the sales? WHAT SALES!

It's why Droid is such a threat -- you can't turn on a TV without seeing a 10:1 ratio of Droid adverts to Apple ones. (even if you do sit there going "what the hell does this ad even have to do with the product?!?)

Though I still keep asking this -- how is something with a smaller mass storage, an anemic processor, a smaller display, half the ports and no keyboard MORE EXPENSIVE than a netbook?!?

Just saying.

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