Linked by Thom Holwerda on Fri 7th Oct 2011 15:36 UTC, submitted by twitterfire
Oracle and SUN "Oracle has pulled the rug out from under Intel's Itanium processor by yanking support of its database, middleware, and application software on future Poulson and Kittson Itaniums. It looks as though Larry Ellison wants to take on IBM in microprocessors for data center systems, man to man, head to head. 'I remember when we first bought Sun, a lot of people said we were going to get out of the hardware business," Oracle's co-founder and CEO said opening up his keynote at the OpenWorld customer and partner and conference on Sunday night, when he also announced the new Exalytics in-memory BI appliance. 'I guess we didn't get that memo,' Ellison quipped, pointing out that Apple is doing a 'pretty good job' designing its own hardware and software and making it work well with its own services. And that Oracle is not only committed to making its server, storage, and networking business work, but having taken Sun's hardware as a means of getting its hands on Solaris and Java, Oracle is actually enthusiastic about creating its own stack."
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A World of difference
by shotsman on Fri 7th Oct 2011 16:21 UTC
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Between Apple and IBM when it comes to H/W

IBM is firmly aimed at the Enterpise
Apple is far more Consumer oriented.

Ellison is bonkers (IMHO) to compare Oracle with either of them.

If he really wants to take on IBM then may I humbly suggest that he looks at the prices for the items in his pricebook.
Why is DB2 a lot cheaper than Oracle on a Solaris platform?
Why have they increased the annuial costs for Weblogic beyond all recognition. In this case, I know of one company who has ditched Weblogic and moved everything to WAS. Now they are looking at buying some Power 7 kit to replace their 4yr old Oracle (neew Sun Sparc kit) which has seen its maintennance costs rocket in the past year.
It is IBM's 4th Quarter so the sales teams are doing some very tasty deals. Deals which if my boss is anything to go by, Oracle are a million miles away from matching.
So Mr Ellison, are you really putting your company on the line and betting it all when you go up against IBM? I would like to think that your stockholders might have something to say about that eh?

Personally, I think this is a load of hot air.

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