Linked by Thom Holwerda on Fri 7th Oct 2011 20:48 UTC
PDAs, Cellphones, Wireless I don't think I've ever seen this before, but please correct me if I'm wrong. Samsung anf Google were supposed to unveil the Samsung Nexus Prime with Android Ice Cream Sandwich next week, but in a surprise announcement, the companies said that the press event is cancelled - out of respect for Steve Jobs. In the meantime, leaked specifications reveal that the Nexus Prime could be a real doozy.
Permalink for comment 492389
To read all comments associated with this story, please click here.
Member since:

Do you have any evidence to support the notion that if attendees at Apple event write a critical review of a product that they will be disinvited to the next event? Any evidence at all?

Raise your hand if you have extensive experience dealing with Apple's PR dpt.

*raises hand*

Can't say more.

What strikes me about tech reviewers and Apple products is how often they underestimate the potential of Apple products by a quite staggering degree.


I think you're confusing things. Very few tech reviewers underestimate Apple. In fact, they overestimate them. The comparisons between Jobs and people like Edison and Einstein are proof of that. The superlatives about how Apple invents this and Apple invents that, even though Apple hasn't actually invented anything new in close to 20 years - Apple doesn't invent, Apple perfects and polishes, and they do it very well. However, that's not inventing. They take existing functionality, and polish it. Heck, even Siri wasn't developed in-house. Apple bought it.

Only a few so-called "analysts" underestimate Apple because it brings them pageviews. Those are the people you are referring to, and those people are idiots.

I am a nerd, and hence, that's how I look at Apple's products. Just look at my reaction to when the iPad was unveiled - I wrote something along the lines of that I personally didn't see the point, but that Apple would most likely sell boatloads of them. I never conflate my nerdiness with Apple's ability to sell stuff.

What was demoed seems to be a functional AI system, in a phone, that actually works in the real world and does useful stuff. And it's not even at version 1 yet. The potential of this is enormous.

BAM. This is exactly what I mean when I state tech reviews and the press vastly overestimate Apple. What I, as a nerd, saw was this: a voice recognition system with a few more commands in its database than other systems - which might as well become a horrible problem (many times, simplicity > complexity).

The voice recognition system in, say , Windows Phone 7 works very well exactly because it's simple - "open Facebook", "text Renate", "check mail". Everybody can come up with those commands, since they make sense. Siri's system works exactly the same, it just has a few more commands to do the same thing. This could actually become very, very confusing.

In other words, unlike you or just about everyone in the technology press, I don't blindly believe a controlled Apple demo and proclaim halleluja - I want to test it out myself, see how well it works, and compare it to simpler (and therefore, possibly easier to use) systems. I don't just take Apple's word for it like you and the tech press do, easily impressed by a shiny object on a screen - I want to test it myself.

In other words, those "analysts" who write click-whoring pieces about supposed Apple failures are idiots, most of the technology press are gullible idiots who will believe whatever Apple shoves down their eyeballs, and I am a sceptic who refuses to believe anything until I've seen/used it myself.

The iPad was a good example - I didn't see the point when it was launched, but did say they'd most likely sell lots of them. When I got one myself, I finally got it, and admitted it easily in the review.

A reverse example: most of the tech press just parrot the Apple nonsense about "post-PC" and iOS being post-PC - even though iOS just a desktop interface with enlarged buttons crammed onto a mobile screen (and not a very good one at that).

Reply Parent Score: 2