Reassessing IOS, Android and Android-compatible Market Share
Linked by Matthew Johnson on Tue 31st Jan 2012 22:24 UTC
PDAs, Cellphones, Wireless In its analysis of last year's smartphone market in the U.S., NPD found that market share for Apple's iOS went up following the release of the iPhone 4S, to 43 percent of all smartphone sales in October and November from 26 percent in the third quarter. Android, meanwhile, retained its lead, but lost market share towards the end of the year, dropping in October and November to 47 percent from 60 percent in the previous quarter. These are some dramatic shifts in market share but what do they really mean to you and me?
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The benefit of statistics.
by spiderman on Wed 1st Feb 2012 07:41 UTC
spiderman
Member since:
2008-10-23

They can help developers understand usage trends so they know where to allocate resources

The market share is a almost useless to developers. What they want to know is the spending power of the users, the saturation of the market, etc.
One user is not equal with one other.
For instance, iPhone buyers typically are willing to spend more money on their phone and apps, or they wouldn't have bought an iPhone. On the other hand, the Crapps market is pretty saturated and it's hard to differenciate in that market.
They help consumers make better buying decisions based on which platform is most likely to get developer support

You are dreaming. Consumers are buying a product that is planned to be obsolete in the next year and they know it.

Edited 2012-02-01 07:42 UTC

Reply Score: 5