Linked by Thom Holwerda on Fri 17th Feb 2012 22:42 UTC
Windows Microsoft has officially unveiled the new Windows logo, and unlike the several previous Windows logos it's no longer a flag, but actually a window. Which is weird, since Metro doesn't have windows. Love this bit: "It does not try to emulate faux-industrial design characteristics such as materiality (glass, wood, plastic, etc.)." A well-deserved jab at Apple's inexplicable obsession with skeuomorphic My First Operating System-esque interfaces.
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RE: Is this a joke?
by roar on Sat 18th Feb 2012 03:24 UTC in reply to "Is this a joke?"
roar
Member since:
2009-12-26


This thing is, literally, just one light-blue rectangle, separated in the center both horizontally and vertically with two straight white lines, and at a very slight angle so it looks less square/rectangle-like. That's it. No gradients, no more than two basic colors, no curves, nothing. If this is all our technology for developing images can do right here in 2012... then it looks like we're going backwards.

Are you being serious with this? Do you want more gradients, rounded corners, gloss, striped backgrounds, colors and curves? Personally I'm glad those days are over (in the web design world). But I can not wrap my head around your assumption that better computing/graphics technology must yield fancier logos, and that a logo's fanciness has actually something to do with its quality.

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