Linked by Thom Holwerda on Wed 14th Mar 2012 00:13 UTC
Google "The Google I was passionate about was a technology company that empowered its employees to innovate. The Google I left was an advertising company with a single corporate-mandated focus. Technically I suppose Google has always been an advertising company, but for the better part of the last three years, it didn't feel like one. Google was an ad company only in the sense that a good TV show is an ad company: having great content attracts advertisers." Note we're looking at a Microsoft employee. His points still carry some validity, though.
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RE: Very good ranticle
by lfeagan on Wed 14th Mar 2012 08:01 UTC in reply to "Very good ranticle"
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Google isn't a social company. It's not in their corporate culture. Even Microsoft failed at it.

In general, a developer-centric company isn't likely to be social in an encompassing manner. Developers, like most people, have cliques with those who share similar opinions. Google seems to be working very hard at changing their culture to be more open and transparent to outsiders, actively engaging with others, and trying to build something social. While at times it comes off as a bit awkward, I applaud them for trying.

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