Linked by Thom Holwerda on Fri 23rd Mar 2012 15:09 UTC
PDAs, Cellphones, Wireless I'm currently reading Jerry Kaplan's excellent book "Startup: a Silicon Valley adventure". In this book, Kaplan, founder and CEO of GO Corp., details the founding, financing and eventual demise of his highly innovative company, including the development and workings of their product. What's so surprising about this book is just how timeless it really is - the names and products may have changed, but the business practices and company attitudes surely haven't.
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lucas_maximus
Member since:
2009-08-18

That is innovation.

Innovation is the creation of better or more effective products, processes, services, technologies, or ideas that are accepted by markets, governments, and society. Innovation differs from invention in that innovation refers to the use of a new idea or method, whereas invention refers more directly to the creation of the idea or method itself.


Apple do this. They have taken 3 products that had quite a few problems ... Smart Phones, Tablets and Music players and made they better to the point where every competitor is compared to it.

Execution is as much part of innovation as is the original idea. It not who has the idea first, it who does it well enough to take off.

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