Linked by Thom Holwerda on Fri 29th Jun 2012 12:06 UTC
Apple Exactly five years ago today, Apple officially released its entry into the mobile phone market, the iPhone. Immediately loved by customers the world over, ridiculed by the competition, and, in my book, not particularly innovative feature-wise, it changed the mobile phone industry virtually overnight. Love the iPhone or hate the iPhone, its industry-changing impact is evident.
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Comment by drcouzelis
by drcouzelis on Fri 29th Jun 2012 13:19 UTC
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I think there was at least one other major thing that Apple accomplished with the iPhone: They made a mobile device that finally gave the device maker power instead of the mobile service provider.

Before the iPhone, mobile device makers were at the mercy of the US mobile network operators. On the contrary, Apple made a device put the device maker in control.

My favorite example was with voice mail. I imagine the conversation went something like this:

Steve Jobs: Your voice mail service is crap. Help us implement visual voice mail.

AT&T: But then people won't be charged an extra two minutes of service while they check their messages.

Steve Jobs: Fine, no iPhone for you.

AT&T: I'm sorry. ;)

Finally, someone had the power to challenge the crappy US network operators.

I know very little about the mobile phone industry and its history, so please correct me if I'm wrong. I'm still not conviced I even ever need something that does more than make phone calls. ;)

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