Linked by Thom Holwerda on Sat 4th Aug 2012 00:24 UTC
PDAs, Cellphones, Wireless RIM CEO Thorsten Heins: "We took the conscious decision not to go Android. If you look at other suppliers' ability to differentiate, there's very little wiggle room. We looked at it seriously - but if you understand what the promise of BlackBerry is to its user base it's all about getting stuff done. Games, media, we have to be good at it but we have to support those guys who are ahead of the game. Very little time to consume and enjoy content - if you stay true to that purpose you have to build on that basis. And if we want to serve that segment we can't do it on a me-too approach." As a geek, I applaud the decision not to go with Android, since it's already way too dominant as it is. If I were to have a specific interest in RIM's survival, though, I'm not sure I would be applauding.
Permalink for comment 529575
To read all comments associated with this story, please click here.
Stuck between a rock and a hard place
by 1c3d0g on Sat 4th Aug 2012 01:06 UTC
1c3d0g
Member since:
2005-07-06

No matter how you look at it, RIM is in a very, very precarious situation. It would be a real shame to let QNX die like this.

Nevertheless, I believe they still should have taken the Android option. They could then differentiate themselves by integrating their secure BBM network on top of it. That would push many businesses to stick with them for a long time.

Reply Score: 4