Linked by Thom Holwerda on Tue 14th Aug 2012 22:17 UTC
PDAs, Cellphones, Wireless You wouldn't believe it, but something actually, truly interesting came out of the Apple vs. Samsung lawsuit yesterday. Apple had conducted a survey to find out why, exactly, consumers opted to go with Android instead of the iPhone. The results are fascinating - not only do they seem to invalidate Apple's claims, they provide an unusual insight into consumer behaviour. The gist? People choose Android not because it's an iPhone copy - they choose it because of Android's unique characteristics.
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RE: Comment by ilovebeer
by Soulbender on Wed 15th Aug 2012 13:59 UTC in reply to "Comment by ilovebeer"
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First of all, only people who bought Android were surveyed.

Uh, yes of course. If you want to find out why people are purchasing the competitors product you don't ask the people who purchased your product.

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