Linked by Thom Holwerda on Mon 10th Sep 2012 14:12 UTC
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Member since:
2009-02-19
They don't have to "dominate" it for this to be a profitable move. And they're well-situated for this; they've already got the titles, and many of them already have the controller-based interface in place (since they've already released the Orange Box and L4D2 on consoles). They also don't need to develop new specialist hardware; they look like they're angling to do this on more-of-less off-the-shelf hardware, which will greatly reduce the expense. Personally I think it's a pretty shrewd move.
That's definitely a contributing factor, but this is still a pretty good idea for them. With both OS X and Windows drifting towards app-store-style centralized application management, Valve are justifiably worried that Steam will become irrelevant on desktop PCs. They have to look for a new platform. And like I say, they've already got the titles, they've already got the console UIs, and they've already got the distribution channel, so they really just need the hardware.