Linked by Thom Holwerda on Tue 18th Sep 2012 16:26 UTC
Windows "Asus has a trio of Windows 8 tablets on deck for the holidays, but the pricing is so high - $599 to $1299 for a hybrid - that it's going to be nearly impossible to compete in the marketplace. We were leaked Asus' holiday roadmap and the slide below tells the tale." If this is for real, Windows 8 is screwed in the tablet space. Nobody is going to buy a Windows tablet at prices higher than the iPad.
Permalink for comment 535621
To read all comments associated with this story, please click here.
RE[2]: Comment by hoak
by saso on Tue 18th Sep 2012 21:15 UTC in reply to "RE: Comment by hoak"
Member since:

Perhaps Thom does not understand that there may be more markets for tablet devices other than personal media consumption.

I've been to a few corporate hardware purchases and I can tell you Thom is spot on. When you purchase thousands of units, every single nickel and dime makes a huge difference in CAPEX. Lately we've been selecting laptops for a 1000-unit project. The difference in price between the two finalists was about $40 (~$600 vs. $640) and we chose to go with the cheaper one (though admittedly price was not the only deciding factor). And the machine is quite a bit more capable than even the $1000 unit from the pricing quoted for these Win8 tabs (the TF810C + dock).

If these leaked materials are accurate, I see a bad awakening for Asus in the coming months...

Reply Parent Score: 1