Linked by Thom Holwerda on Wed 19th Sep 2012 13:19 UTC
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Member since:
2005-06-30
Agreed on this point. I would say that one of their core competencies is well-designed hardware. The decision to go Windows Phone was a way to outsource software development to a reputable company (and therefore allowing them to exit the smartphone OS business), while also allowing them to leverage their core competency (hardware) through product differentiation. Had they simply become another Android manufacturer, they would have opened themselves up to litigation (the Oracle case was still going on) and would have had little to offer that Samsung/HTC/Motorola aren't already doing. Windows Phone is a cost-cutting decision that is also future-proof in terms of possible litigation and there is certainly a void to fill in enterprise IT when BlackBerry goes under.
As for myself, I'm still an S40 (or whatever it's called these days) user. I'll probably get an Asha 311 later on this year. For a company that had so many problems modernizing Symbian (both stylistically and with touch responsiveness), they sure are doing a great job expanding the capabilities of their entry-level phones.