Linked by Thom Holwerda on Tue 9th Oct 2012 22:01 UTC
Microsoft Steve Ballmer's annual letter to shareholders makes it very clear Microsoft is at a point of no return - and in the middle of a transition into a hardware company. "This is a significant shift, both in what we do and how we see ourselves - as a devices and services company. It impacts how we run the company, how we develop new experiences, and how we take products to market for both consumers and businesses." Line. Sand.
Permalink for comment 538091
To read all comments associated with this story, please click here.
RE[8]: In plain English
by Laurence on Wed 10th Oct 2012 13:26 UTC in reply to "RE[7]: In plain English"
Member since:

Whatever your personal view points are, is some what irrelevant.

Jobs considered Apple a software company. He just saw elegant hardware as a way of enabling better software.

As I'd said in an earlier post (, Jobs actually discusses this point in an interview and this is what he had to say:

Reply Parent Score: 2