Linked by Thom Holwerda on Wed 10th Oct 2012 20:41 UTC
PDAs, Cellphones, Wireless "Does Android skew towards a younger demographic? The numbers might surprise you. According to comScore, 52.4% of all Android users are aged 35 years or older. That is five percentage points higher than the iPhone. Near 55% Android tablets users are also older than 35." How is this surprising? Younger people tend to be more brand-conscious, and there's no denying that the iPhone is still perceived as cooler than Android phones. Also note that the cited figures are for the US, Apple's strong home market. I think the figures will look very different for Europe.
Permalink for comment 538200
To read all comments associated with this story, please click here.
No surprise - as expected
by Alexandre on Wed 10th Oct 2012 22:23 UTC
Member since:

iPhone is more desirable by younger people with a bigger fashion orientation with a strong brand appeal.
After some age, wise thinking and careful reasoning becomes more important.

One of the most important things about android with younger people is price.

Reply Score: 2