Linked by Thom Holwerda on Tue 9th Oct 2012 22:01 UTC
Microsoft Steve Ballmer's annual letter to shareholders makes it very clear Microsoft is at a point of no return - and in the middle of a transition into a hardware company. "This is a significant shift, both in what we do and how we see ourselves - as a devices and services company. It impacts how we run the company, how we develop new experiences, and how we take products to market for both consumers and businesses." Line. Sand.
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RE[4]: In plain English
by viton on Wed 10th Oct 2012 23:23 UTC in reply to "RE[3]: In plain English"
viton
Member since:
2005-08-09

This is completely wrong. Apple designing cpu cores now and I don't even speak of custom SOC design.
Just look at teardowns. Everything is custom except for common components like memory chips, connectors, etc.
Unibody cases Apple uses are very expensive to manufacture and not nearly a commodity.
Even glass panels in Apple Store required custom equipment to be made.

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