Linked by Thom Holwerda on Tue 16th Oct 2012 09:26 UTC
Microsoft Microsoft's first Surface television advertisement debuted last night in the US. Apparently, it's for an iPad keyboard that makes a clicking sound. Honestly - I have no idea what non-techies are supposed to take home from this.
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So what does this commercial tell us?
by aaronmcohen on Tue 16th Oct 2012 12:04 UTC
aaronmcohen
Member since:
2011-09-19

No pricing, no specs, and no features covered other than the fact it has a keyboard.

The bit that has me concerned about this ad is Microsoft is now in the Ad business supported by services like Bing and Hotmail. I would argue they ate betting the farm on that and cloud. If Microsoft can't communicate what a new flagship product is beyond it has a keyboard, how useful are the rest of their ad services?

Just my $0.02 and I welcome feedback from others.

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