Linked by Thom Holwerda on Sat 8th Jun 2013 20:10 UTC, submitted by MOS6510
Graphics, User Interfaces "Though 'flat design' is a popular meme right now, there is something much, much deeper going on here at Microsoft. With my own lifelong passion for design I immersed myself in the community and got a front-row seat on a journey that has its roots as far back as the late '90s with Encarta's bold use of typography and clean interface. But it truly sprang to life in late 2010 with the launch of Windows Phone and in the last few weeks has advanced even further with Windows 8.1 and Xbox One. I started from the very place I bet you are right now - disbelief that Microsoft is leading the way on design." They really are. If Apple really goes all minimalist and digital (I dislike the term 'flat') with iOS, Microsoft will have taken over the baton. Crazy world indeed.
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RE[3]: Comment by vtolkov
by vtolkov on Sun 9th Jun 2013 07:02 UTC in reply to "RE[2]: Comment by vtolkov"
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This is DIY type of solution, which is always an option. But we are talking about companies. In theory, after satisfying majority of the user base, they should spend R&D money to investigate and address the tails of the user base distribution, making the product convenient for the diverse groups. But they rather put money into advertisment, trying to extend user base by brute force.

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