Linked by Thom Holwerda on Sat 6th Jul 2013 11:52 UTC
Games "People who don't play video games would be forgiven if they turned on an Xbox 360 and didn't realize it was a device used to primarily play games. The first screen you see on the Xbox 360 Dashboard is often a mixture of ads for all sorts of goods and services, and many times games are in the minority of ad slots. The latest redesign increased the ad space that can be sold to advertisers, and that in turn increased this problem. Let's be clear, it is a problem. Game discovery is terrible in the current design of Xbox Live, and the usability of a system that used to be about games is suffering in order for Microsoft to make money on ads." Written a year ago by Ben Kuchera for Penny Arcade. In light of increased advertising efforts in Windows 8.1, this has become relevant once more. In a nutshell, do not count on Microsoft being able to strike a proper balance (thanks, Soulbender!).
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Advertising is a BIG turn off
by shotsman on Sat 6th Jul 2013 17:58 UTC
shotsman
Member since:
2005-07-22

As a registered 'Grumpy Old Man', any adverts I see are a sure fire certainty that I will never ever buy the item being advertised.

At the moment, MS and others seem to be hell bent on increasing the amount of Advertising forced upon pretty well all IT/PC/Console users.

When will they wake up and consider the laws of diminishing returns. More Adss does not always mean more sales.

IMHO, Better Ads mean more sales but for me, I abhor pretty well all adverts (I used to work in the Advertising Industry...) Thank God for the BBC and when I watch other channels, the PVR skip 2 minutes button.

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