Linked by Thom Holwerda on Fri 5th Jul 2013 16:30 UTC
PDAs, Cellphones, Wireless "HTC has just announced its unaudited results for the second quarter 2013, and they're not pretty. Despite launching a much-lauded flagship smartphone, the HTC One, the company made just NT$1.25 billion (roughly $41 million) after tax from NT$70.7 billion ($2.35 billion) revenue. In the same quarter last year, the company took in revenue of NT$91.04 billion ($3 billion) and made NT$7.40 billion ($246 million) profit." Make the best Android phone - and perhaps, the best phone period - and still not be out of hot water. And people still claim the smartphone market is not a one-to-one replica of the desktop market. Anywho, another victim of iceberg Apple and hurricane Samsung.
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Tony Swash
Member since:
2009-08-22

PC/Mobile

Windows/Android - Majority market share, many OEMs
Mac OS X/iOS - Respectable second spot, all hardware made by Apple
Linux/Windows Phone 8 - Is that a hair on my screen or actually a slice in the pie chart?

Yeh, because the Mobile market is not at all similar to the PC market...



Well for starters the outcome is completely different. In the desktop market the majority market share supported the majority of monitisation, profits and platform actvity. In the mobile device markets the opposite is true and iOS pretty well trounces Android when it comes to platform activity, monetisation and profitability (using any measure of platform of activity).

So the first conclusion one draw is that, unlike in the desktop PC era, market share is a very poor proxy in the device markets for measuring things like the degree or platform activity, health or monetisation. That in itself is pretty huge.

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