Linked by Thom Holwerda on Wed 7th Aug 2013 17:44 UTC
Windows IDC released its smartphone shipment numbers for the second quarter of 2013, and other than the usual stuff (Android at 80%, iOS down to 13.3% due to lack of a new model), the Windows Phone figures are interesting.

Windows Phone posted the largest year-over-year increase among the top five smartphone platforms, and in the process reinforced its position as the number 3 smartphone operating system. Driving this result was Nokia, which released two new smartphones and grew its presence at multiple mobile operators. But beyond Nokia, Windows Phone remained a secondary option for other vendors, many of which have concentrated on Android. By comparison, Nokia accounted for 81.6% of all Windows Phone smartphone shipments during 2Q13.

Over the past 12 months, Windows Phone went from 3.1% market share to 3.7%. This means that while shipments of Windows Phone devices are growing, they're barely growing any faster than the industry as a whole. Still, it's crazy to see there's less than a 10 percentages points difference between Windows Phone and iOS.

Another potential problem is that Microsoft is effectively entirely dependent on Nokia. If Nokia falters, Windows Phone falters. Other vendors have essentially lost all interest in the platform, and as such, Microsoft has a a very strong impetus in keeping Nokia going. Still, I'm pretty sure that the Surface phone is ready to go at a moment's notice.

They're going to need it.

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10 percentage points difference Thom
by lindkvis on Thu 8th Aug 2013 07:18 UTC
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.... not 10 percent difference. And using percentage points is a rather ridiculous measurement. Because it gives the impression Apple only sold 10% more phones than the Microsoft Phones sold. This is not true; Apple sold 31.2M phones, the Microsoft vendors sold 8.7M Windows phones. By the same measurement, there is only a 13.2% points difference between iOS and Lindkvis-OS, of which there has been sold exactly 0 units.

Apple's market share was actually nearly 260% higher than Microsoft's.

Microsoft's market share was 3.7%
Apple's market share was 13.2%

Percentage higher: ((13.2 - 3.7) / 3.7) * 100 =~ 256.8

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