Linked by Thom Holwerda on Mon 26th Aug 2013 14:52 UTC
Windows

Nokia is preparing to back Windows RT by launching a 10.1-inch tablet soon. Sources familiar with Nokia's plans have revealed to The Verge that the tablet, codenamed Sirius, will be launched shortly. While prototype pictures of the device leaked earlier this month, we understand that the final design more closely resembles Nokia's Lumia Windows Phone products.

Nice specifications, but Windows RT. Nobody wants Windows RT, and for good reason. I say this from experience: Windows RT is horrible. It offers nothing over iOS (let alone Android), Metro applications are side projects riddled with bugs, performance issues, and bad design, and the platform barely plays third fiddle compared to iOS and Android, so developers have little interest in it. On top of that, virtually everyone has abandoned Windows RT.

But, I'm pretty sure some people will tell us this tablet will turn Nokia around.

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RE[7]: Comment by _cynic_
by Nelson on Tue 27th Aug 2013 11:37 UTC in reply to "RE[6]: Comment by _cynic_"
Nelson
Member since:
2005-11-29

I consider Windows RT to have had a mixed reaction. Microsoft did move a deal of Surfaces at very high margins, but they shouldn't have. If they were going to write down a billion dollars, one would argue they should've subsidized the devices on that cost and gone for a volume play to build out the Windows 8 ecosystem.

There were some missteps along the way. Messaging got royally fucked up and Microsoft being Microsoft didn't do much about it. They let the story get away from them. There's also lukewarm OEM reactions because they're all approximately useless, but it also was because of performance problems with some of the chips inside the tablets.

There's no excuse for some of their mistakes I think, but I similarly think that the reception to them was lukewarm at worst. They didn't completely flop in the market (Surface sold through decent, they wrote down future expectations and unsold inventory, which isn't mutually exclusive with selling a decent amount).

I think its in the same situation Windows Phone was in 2011. Promising, written off, and at the same time misunderstood. If Nokia can do for RT what they did for Windows Phone they can kick this thing into gear.

First a few things need to happen:
- Microsoft needs to unify WP8 and WinRT. Two strategies, two ecosystems, and two platforms (however close they are) doesn't make sense. It just doesn't. That needs to change.
- Microsoft needs to become more platform agnostic, which will help Windows Phone. Stop thinking in terms of vendor lock in and start thinking in terms of service lock in. Hook someone on Office on an iPad, then show them how great it is on a Surface. Get someone using Outlook on Android so that when they do try a Lumia it's not a jarring transition.

Those are just my own personal opinions, a little rambly, but take it as you wish.

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