Linked by Thom Holwerda on Fri 20th Sep 2013 23:29 UTC
PDAs, Cellphones, Wireless

So, BlackBerry has just announced it's exciting the consumer market, focussing on the enterprise instead. Worse yet, it's cutting 4500 jobs, half its workforce, which is a statistic for us, but a disaster for those involved.

The company sold just 3.7 million smartphones in the second quarter, most of which ran the older BlackBerry 7 operating system instead of the new BlackBerry 10. This means the Z10 and Q10 have been unmitigated flops. Hardly surprising though - even random people such as myself knew BB10 was going to be a hard, if not impossible, sell.

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Misleading headline
by Moochman on Sat 21st Sep 2013 00:35 UTC
Moochman
Member since:
2005-07-06

Nowhere in the linked article does it say they're "exiting the consumer market". Refocusing maybe but not exiting... that would imply that they plan to stop making phones completely...

Edited 2013-09-21 00:38 UTC

Reply Score: 5