Linked by Thom Holwerda on Fri 20th Sep 2013 23:29 UTC
PDAs, Cellphones, Wireless

So, BlackBerry has just announced it's exciting the consumer market, focussing on the enterprise instead. Worse yet, it's cutting 4500 jobs, half its workforce, which is a statistic for us, but a disaster for those involved.

The company sold just 3.7 million smartphones in the second quarter, most of which ran the older BlackBerry 7 operating system instead of the new BlackBerry 10. This means the Z10 and Q10 have been unmitigated flops. Hardly surprising though - even random people such as myself knew BB10 was going to be a hard, if not impossible, sell.

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They are dead...
by TomB on Sat 21st Sep 2013 15:22 UTC
TomB
Member since:
2013-04-06

Getting rid of half of all people won't go unnoticed even in their organization. Talented people that survive this layoff will look for alternatives and also leave voluntarily in the following months. No sane person will want to stay on a sinking ship unless they have no viable alternative. They are most likely not going to survive this.

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