Linked by Howard Fosdick on Mon 30th Sep 2013 18:26 UTC
In the News So how did Blackberry become a bit player in the smartphone market it invented? Canada's Globe and Mail offers an extensive look in their article Inside the Fall of Blackberry.

According to one insider quoted in the article, the problem wasn't that the staff stopped listening to customers. It was that they never listened to them. The company simply believed that they knew better what their customers needed.

Apple has wildly succeeded by being "out front" of expressed customer needs. But few tech companies hit paydirt when following this hubristic concept. Just look at the "innovative" user interfaces customers haven't asked for and have resisted over the past few years.
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Apple slaughtered them.
by stabbyjones on Mon 30th Sep 2013 20:16 UTC
stabbyjones
Member since:
2008-04-15

The iPhone killed BlackBerry. This is coming from an Apple hater but I watched every business I worked with have BlackBerry's to every business having iPhones.

People got caught up in the shiny and it made a BlackBerry look archaic by comparison. They had no chance.

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