Linked by Thom Holwerda on Tue 26th Nov 2013 21:36 UTC

What's the current Windows Phone landscape look like? There's really no better way to tell than by looking at the data from AdDuplex. The cross-promotion network for both Windows Phone and Windows 8 gives us insight that we might not get from places like IDC or comScore. We’ve got the report for this month and so far the biggest trend for this month is that the Lumia 520 continues to dominate.

Telling numbers. Cheap Lumia's dominate the Windows Phone market, with flagship devices taking a backseat. On top of that, Nokia absolutely owns Windows Phone now - more than 90% of Windows Phone devices currently in use are Nokia's. This means that effectively, Windows Phone is now a Microsoft platform in both software and hardware, which comes as no surprise since HTC and Samsung aren't really feeling it anymore.

Also interesting is that Windows Phone 7 is still quite important - almost 25% of Windows Phone devices run 7.x. This means that if application developers want to focus on the latest and greatest alone, they'll have to forego 25% of the already relatively small Windows Phone userbase.

Permalink for comment 577571
To read all comments associated with this story, please click here.
RE[3]: Small, but rising userbase
by jbauer on Wed 27th Nov 2013 16:47 UTC in reply to "RE[2]: Small, but rising userbase"
Member since:

My plan was to use the 920 until the new Nexus came out, then give the 920 to a family member. I ended up keeping the 920, and advising everyone I know to forget about low end and midrange Chinese Android phones. Go high, or go Nokia.

I've personally gone Moto G. Quality build and specs, low price, and I prefer Android.

To be perfectly honest, the stunt that they've pulled with Windows 8 trying to leverage it to gain traction in mobile markets does not exactly encourage me to buy anything related to them unless I can't avoid it.

As always, YMMV.

Reply Parent Score: 2