Linked by Thom Holwerda on Wed 11th Dec 2013 13:40 UTC
Windows

The Verge is reporting that Microsoft is considering making Windows RT and Windows Phone free for OEMs, to combat Android.

We understand that any decision to axe the license fees for Windows Phone and Windows RT would be backed by a push for revenue from Microsoft’s apps and services. Microsoft has been experimenting with ads in Windows 8 apps, and any associated revenue from those apps and the company’s built-in Bing search results would help offset the lack of license fees. Microsoft would also push consumers to subscribe to services like SkyDrive, Office, and Skype for additional revenue.

So, let me get this straight. In April this year, a Microsoft-sponsored antitrust complaint about Android had this to say:

Google's predatory distribution of Android at below-cost makes it difficult for other providers of operating systems to recoup investments in competing with Google's dominant mobile platform.

And we have the whole Scroogled campaign (I felt dirty just for visiting that site).

And now they're considering doing the exact same things they claim Google is doing unfairly? Does this company have any internal consistency whatsoever?

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Comment by majipoor
by majipoor on Wed 11th Dec 2013 18:58 UTC
majipoor
Member since:
2009-01-22

"And now they're considering doing the exact same things they claim Google is doing unfairly? Does this company have any internal consistency whatsoever?"

MS is right about Google's predatory business model, but MS is big enough to afford to fight Google on their own ground. This is however not true for smaller actors, whether it is in the mobile OS marker or any market covered by Google's free services.

I would like to see Apple selling mobile ads for free through iAd in order to show Google how it is to compete against a free service in your core market. I don't think it will happen, but as Apple recently brought iWork to everybody for free as an attempt to weaken MS Office business , I think it would be an interesting move ;)

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